1/14/2026 - By Harrell's

We are proud to announce our 2026 Business-Building Event Series, developed in partnership with The Lawn Care CEO.

These in-person workshops and multi-day events are designed to equip lawn care owners and operators with practical strategies to strengthen leadership, improve financial performance, build effective teams, and scale sustainable businesses.

This initiative reflects our mission to Grow a Better World and our long-standing Take Care of People core value by investing not only in products and agronomy, but in the people behind the businesses that serve local communities every day.

“Our customers are more than accounts. They’re people building livelihoods, teams, and legacies,” said Harrell's President and CEO, Jack Harrell, III. “Partnering with The Lawn Care CEO allows us to deliver meaningful, real-world business education that helps lawn care professionals grow with confidence while staying rooted in people-first values.”

2026 Business-Building Event Locations & Dates

Dates, locations, and additional resources can be found online at https://grow.harrells.com/2026-business-building-resources. The event schedule is listed below.

• January 22, 2026 — Ashland, MA

• February 26, 2026 — Dallas, TX

• June 11, 2026 — Charlotte, NC

• June 17–18, 2026 — Orlando, FL, Two-Day Business-Building Experience

• August 5–6, 2026 — Asheville, NC, Two-Day Business-Building Experience

• November 19, 2026 — Tampa, FL

Each event is sponsored by Harrell’s and offered at no cost to attendees. Meals are provided, and participants are responsible only for travel and lodging.

What Attendees Will Gain

• Vision setting and strategic planning

• Thinking like a CEO

• Financial health and profitability insights

• Building scalable operational and agronomic programs

• Marketing fundamentals for lawn care businesses

• Leadership, culture, and team development

• Interactive Q&A sessions with industry experts

By combining business education with peer connection and real-world application, the 2026 Business-Building event series reinforces Harrell’s commitment to helping lawn care professionals build healthier businesses and stronger communities.

About Harrell’s, LLC- In addition to being the nation’s largest distributor of branded fungicides, herbicides, and insecticides, Harrell’s produces top-quality, custom-blended fertilizers, specialty liquids, and wetting agents. Harrell’s guarantees stringent quality control procedures, tight manufacturing specifications, and careful selection of raw materials for each product that carries the Harrell’s name. Additionally, Harrell’s is proud to be the exclusive United States owner, formulator, and distributor of all POLYON® branded products.

For more information about Harrell’s, including the company’s core values to serve, honor, and glorify God, take care of people, and grow in financial strength, visit harrells.com.

About The Lawn Care CEO- The Lawn Care CEO provides coaching, education, and strategic frameworks designed to help lawn care business owners grow profitable, sustainable operations with clarity and purpose.

For more information about The Lawn Care CEO and how they can help you improve your lawn business, visit lawncareceo.com.